In Japan, ketsu eki gata or blood type is a popular metric that is used to determine the temperament of people and their suitability for various tasks. They are like the zodiac signs but with a twist: the Japanese take them very seriously and have even made dating services according to blood type!
Furthermore, the blood group question pops up in places such as job interviews, auditions and marriage. To make things even more serious, companies in Japan spend fortunes on researching the correct blood type for a particular product, like soft drinks, chewing gums and even calendars.
This Japanese obsession began in 1972 when a professor of psychology, known as Furukawa Takeji, began to observe evident differences in the temperaments of his students. From his observations, he concluded that children with blood type A were more intellectual, while the most stubborn and temperamental belonged to the B group.

From that moment on, everyone in Japan started focusing on blood groups. They started enjoying great importance as the biological factor that holds to the key to your personality, subsequent compatibility and
even future.
Let’s look at some common blood groups and what Japanese research has to say about the people who have them:
Blood Type A
- It is believed that people with blood type A are quiet, serious and with a good temperament. They have a strong character, are reliable and sometimes even a little stubborn. They are also shy, introverted and have a perfectionist air about them. In addition, they are considered as people who can have the potential habit of lying but at the same time be loyal to their friends and colleagues. Continue reading →